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The U.S. Office of the Comptroller of the Currency (OCC) proposed new rules to regulate stablecoins, including restrictions on reward programs that could impact platforms like Coinbase. The move signals increased regulatory scrutiny over the crypto sector, particularly stablecoins tied to fiat currencies. These rules aim to address risks related to financial stability and consumer protection. Market participants are concerned about potential liquidity constraints and reduced innovation incentives in the stablecoin ecosystem.