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PayPal, MoonPay, and M0 have launched PYUSDx, a platform enabling developers to create app-specific stablecoins backed by PayPal USD. The service offers fast deployment, cross-chain compatibility, and customizable branded tokens, aiming to expand the utility of stablecoins in decentralized applications. This innovation could enhance adoption of blockchain-based payment solutions and increase competition in the stablecoin market. For crypto investors, it represents a potential shift in how stablecoins are integrated into everyday financial services.