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Horizon Food Co. has signed a supply agreement with Maonah Trading Co., a leading Riyadh-based food sector company. The deal involves supplying Horizon's cooked shawarma products to restaurants, retail outlets, and food service providers in Riyadh and surrounding areas. The contract, renewable for two years, could exceed 10% of Horizon Food's 2025 revenues (SAR 7.29 million) due to variable order volumes. The financial impact is expected to begin in Q2 2026 as Maonah expands distribution of Horizon's 'Iskender' brand.
This partnership strengthens Horizon Food's market presence and distribution network in key Saudi regions. For traders, the agreement signals potential revenue growth and operational scalability, which may positively influence investor confidence. The contract's renewable nature and alignment with Saudi's food sector expansion goals add long-term value.
For MENA investors, the deal highlights Horizon Food's strategic focus on domestic market penetration. Key watchpoints include the contract's execution timeline, Maonah's distribution efficiency, and Horizon's ability to maintain product quality at scale. The agreement also reflects broader trends in Saudi's food industry consolidation.
